NORBERT SCHOERNER PRADA ARCHIVE 1998–2002 / Norbert Schoerner Lawrence Weiner the shop is a stage
Description
the shop is a stage for fashion’s oldest rituals
because otherwise the building site can soon descend into chaos
the delicately-sequenced Días uses motion
In the Veins
NORBERT SCHOERNER PRADA ARCHIVE 1998–2002 / Norbert Schoerner Lawrence Weiner the shop is a stageNorbert Schoerner1998 2002PRADA4i DTO THE ANTARCTICJonny Lu Studio A formal exercise in making a book as true to Schoerners seminal campaigns as his photographs were to the DNA of the Prada brand. Art directed and designed by Jonny Lu Studio with a unique fold hole punched format, Angela Lindvalls face on the cover, the absence of text form and function become inseparable. It is the book of Norbert Schoerners Prada. Its presence explains itself.
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